--- title: Magnet Marketing for Logistics℠ - Logistics Marketing Advisors description: Magnet Marketing for Logistics℠ - Logistics Marketing Advisors --- - [ABOUT US](https://www.logisticsmarketing.com/marketing-communication-strategy) - [ARTICLES](https://www.logisticsmarketing.com/download-logistics-marketing-papers) - [BLOG](https://www.logisticsmarketing.com/blog) - [CONTACT US](https://www.logisticsmarketing.com/contact-us-to-make-3pl-marketing-process-better) - [860-866-6523](callto:8608666523) [![Logistics Marketing Advisors](https://www.logisticsmarketing.com/hubfs/Logistics_Marketing_Advisors%20-%20December%202019%20Folder/Images/lma-logo-472x80.png)](https://www.logisticsmarketing.com/?hsLang=en) - [HOME](https://www.logisticsmarketing.com) - [Strategy + Brand](https://www.logisticsmarketing.com/marketing-communications-strategy-3pl-brands) - [Market Research](https://www.logisticsmarketing.com/target-marketing-research) - [Positioning and Messaging](https://www.logisticsmarketing.com/market-positioning) - [Marketing Planning](https://www.logisticsmarketing.com/marketing-plan-logistics-marketing) - [Branding](https://www.logisticsmarketing.com/branding-for-logistics) - [Advertising and Collateral](https://www.logisticsmarketing.com/marketing-communications-strategy-3pl-brands/advertising-collateral-sell-sheets) - [Inbound Marketing](https://www.logisticsmarketing.com/go-to-market-strategy-logistics) - [Content Creation](https://www.logisticsmarketing.com/go-to-market-strategy-logistics/content-marketing-mix-for-supply-chain) - [Lead Nurturing](https://www.logisticsmarketing.com/go-to-market-strategy-logistics/better-prospecting-with-lead-nurturing) - [Content Marketing Packages](https://www.logisticsmarketing.com/go-to-market-strategy-logistics/strategic-marketing-plan-packages) - [Digital Marketing](https://www.logisticsmarketing.com/increase-sales-with-digital-marketing) - [Website Development](https://www.logisticsmarketing.com/website-development-logistics-marketing-objectives) - [Online Marketing](https://www.logisticsmarketing.com/online-marketing-strategy) - [Website Audit](https://www.logisticsmarketing.com/logistics-website-review) - [Public Relations](https://www.logisticsmarketing.com/pr-plan-and-public-relations-services) - [Publicity](https://www.logisticsmarketing.com/pr-plan-and-public-relations-services/publicity) - [Thought Leadership](https://www.logisticsmarketing.com/thought-leadership-logistics-marketing) This is a search field with an auto-suggest feature attached. - There are no suggestions because the search field is empty. # Magnet Marketing for Logistics℠ ### Logistics businesses need a better way to market. Specifically, they need to move away from annoying, interruptive cold calls and emails aimed at selling a product and toward creation and sharing of information that engages prospects around solving a specific problem. These days, high-value logistics products and services are bought, not sold. Your future customers are nearly 70% through the buying process before they engage suppliers. They key for you is to get noticed during the early part of this buying cycle, when prospects are educating themselves about their problem and exploring potential solutions. **Why the urgency to find a better way? ** - **Prospects hate unsolicited calls and emails**.  Technology has created ways to simply avoid or ignore them, which is bad for old school marketers. Your prospects are, however, hungry for ideas on how to operate faster, better and cheaper. - **Salespeople hate making unsolicited calls and sending unsolicited emails**.  Who wants to cold call busy people you don’t know?  Rely on marketing to fill the top of the sales funnel and let your salespeople do what they’re best at – building trust, developing solutions and closing deals. ### **What’s the antidote to better logistics marketing?** - [***Inbound* marketing**](https://www.logisticsmarketing.com/go-to-market-strategy-logistics/?hsLang=en) – a strategy that leverages helpful content to get prospects to *find you*. - ***Targeted* outbound marketing** that sends highly personalized communications to companies whose needs closely align with your unique value proposition. ## **Introducing Magnet Marketing for Logisticssm** Based on our 20+ years of experience marketing to logistics professionals, Logistics Marketing Advisors has created ***Magnet Marketing for Logistics**sm* – a proven marketing system for generating more awareness and sales leads for your brand. For each component of the system (see diagram), we use processes and tools that have been fine-tuned over two decades. This results in highly efficient and effective program execution, predictable results, and a better ROI on marketing investments. [Contact us](https://www.logisticsmarketing.com/contact-us-to-make-3pl-marketing-process-better/?hsLang=en) to learn more. [![LMA Magnet Marketing](https://www.logisticsmarketing.com/hubfs/Logistics_Marketing_Advisors%20-%20December%202019%20Folder/Images/LMA_Magnet_Marketing_v3.png)](https://www.logisticsmarketing.com/hubfs/Logistics_Marketing_Advisors%20-%20December%202019%20Folder/Images/LMA_Magnet_Marketing_v3.png?hsLang=en) ### Need Fresh Thinking to Support Your Marketing Efforts? [![Contact Us](https://no-cache.hubspot.com/cta/default/2017131/cb1ee56d-00f0-4058-9bbd-eb3b345aa00b.png)](https://cta-redirect.hubspot.com/cta/redirect/2017131/cb1ee56d-00f0-4058-9bbd-eb3b345aa00b) ### Recent Posts [![Logistics Marketing has Become a Game of Hide-and-Seek – in Reverse](https://www.logisticsmarketing.com/hubfs/logistics-hide-and-seek-crop.jpg) Logistics Marketing has Become a Game of Hide-and-Seek – in Reverse September 29, 2021](https://www.logisticsmarketing.com/blog/logistics-marketing-hide-and-seek-in-reverse?hsLang=en) [![Empathy is Key With Marketing Logistics Services](https://www.logisticsmarketing.com/hubfs/marketing-empathy-rev.jpg) Empathy is Key With Marketing Logistics Services December 8, 2020](https://www.logisticsmarketing.com/blog/empathy-key-marketing-logistics-service?hsLang=en) [![Which Content Gating Strategy is Right for Your Logistics Business?](https://www.logisticsmarketing.com/hubfs/content-gating-strategy-382421741-crop.jpg) Which Content Gating Strategy is Right for Your Logistics Business? December 1, 2020](https://www.logisticsmarketing.com/blog/which-content-gating-strategy-is-right-for-you?hsLang=en) [![How to Market Logistics Services: New Research Provides Direct Advice from Buyers](https://www.logisticsmarketing.com/hubfs/2020-survey-cover.jpg) How to Market Logistics Services: New Research Provides Direct Advice from Buyers May 15, 2020](https://www.logisticsmarketing.com/blog/how-to-market-logistics-services?hsLang=en) ### Blog Categories - [3PL lead generation (2)](https://www.logisticsmarketing.com/blog/topic/3pl-lead-generation?hsLang=en) - [Brand Positioning (9)](https://www.logisticsmarketing.com/blog/topic/brand-positioning?hsLang=en) - [gdpr (1)](https://www.logisticsmarketing.com/blog/topic/gdpr?hsLang=en) - [gdpr legislation (1)](https://www.logisticsmarketing.com/blog/topic/gdpr-legislation?hsLang=en) - [Inbound Marketing (13)](https://www.logisticsmarketing.com/blog/topic/inbound-marketing?hsLang=en) - [Logistics Lead Generation (7)](https://www.logisticsmarketing.com/blog/topic/logistics-lead-generation?hsLang=en) - [Logistics Marketing (16)](https://www.logisticsmarketing.com/blog/topic/logistics-marketing?hsLang=en) - [Logistics PR (1)](https://www.logisticsmarketing.com/blog/topic/logistics-pr?hsLang=en) - [Logistics Sales (11)](https://www.logisticsmarketing.com/blog/topic/logistics-sales?hsLang=en) - [Logistics Websites (4)](https://www.logisticsmarketing.com/blog/topic/logistics-websites?hsLang=en) ### HubSpot Certficiations [![HubSpot Agency Partner](https://www.logisticsmarketing.com/hubfs/Logistics_Marketing_Advisors%20-%20December%202019%20Folder/Images/18F3CA0D64FE4A7F9586D17C714421C1.png)](https://academy.hubspot.com/certification-overview) [![HubSpot Marketing Software](https://www.logisticsmarketing.com/hubfs/Logistics_Marketing_Advisors%20-%20December%202019%20Folder/Images/907BC69D1C894380870FC7A6719E749F.png)](https://academy.hubspot.com/certification-overview) [![Inbound](https://www.logisticsmarketing.com/hubfs/Logistics_Marketing_Advisors%20-%20December%202019%20Folder/Images/a7457e2b4b084295a484b86ff0f96d73%20(1).png)](https://academy.hubspot.com/certification-overview) Copyright © Logistics Marketing Advisors. All rights reserved. - [HOME](https://www.logisticsmarketing.com) - [ABOUT US](https://www.logisticsmarketing.com/marketing-communication-strategy) - [ARTICLES](https://www.logisticsmarketing.com/articles-logistics-marketing-activities) - [LOGISTICS MARKETING BLOG](https://www.logisticsmarketing.com/blog) - [CONTACT US](https://www.logisticsmarketing.com/contact-us-to-make-3pl-marketing-process-better) - [PRIVACY POLICY](https://www.logisticsmarketing.com/privacy-policy)