To attract new logistics customers, you need a thorough understanding of the target market.
We’ll help you gather the data you need to make informed decisions about company or product strategies. The insight you need is often available direct from your customers and prospects. You just have to ask.
Logistics target marketing research services:
- Design, implementation and analysis of primary research with customers, prospects and company management
- Identification and examination of available secondary research
- Market size potential and analysis
- Development of target personas for buyers of logistics services and influencers
Market Research Experience
Logistics Marketing Advisors has worked on a wide variety of market research projects, including:
- Detailed studies done in conjunction with the logistics research groups at major universities
- Online surveys in collaboration with a supply chain media partner
- Short phone calls with a sampling of customers and prospects
- Focus groups
How to attract customers with good target marketing research
Good target marketing research fuels the creative process. It should provide insights that help you create more powerful communications and develop winning strategies on how to attract customers.
Research results directly feed marketing strategy work and creation of marketing plans. Some market research projects can be completed very quickly and cost-effectively.